Saturday, May 18, 2019

How Chat bots helps Businesses improve Customer Service?

The key to increasing sales and customer loyalty is by improving your customer’s experience. Customers are smarter today and they expect you to be adept at your communications with them. Chatbots are self-help tools for improving communications. Brands can use it to improve their customer’s experience, to generate more sales and build a deeper rapport with customers. They allow your customers to easily interact with your brand through stimulated conversations. A chatbot is a software that can converse with humans via a live chat interface. That can happen on a brand’s website or app, or through platforms like Slack, Skype, Facebook Messenger, WhatsApp. Simple chatbots scan the keywords in a customer's inquiry to deliver pre-packaged answers, while more sophisticated chatbots.
1. Chatbots Can Help You Save Cost on Customer Service: Customers want immediate response to their query. They want to be able to handle challenges on their own until they’re no longer able to do it. Only then will they require assistance from a live chat agent.
2. Chatbots Create Engagement: Chatbots are the future of brand engagement. Engaged customers are more likely to proceed to the bottom of your sales funnel faster. Chatbots make life a lot easier for brands. Customers are excited to engage with robots especially when they exhibit some sense of humor or a personality that’s similar to a real human.
3. Chatbots Can Help You Save Cost on Customer Service: Chatbots are cost-effective customer service solutions for brands in any capacity with a high or low budget.
4. Businesses Use Chatbots to Handle Uncomplicated Tasks: Complex questions that need serious analysis are not meant for chatbots. Using chatbots to answer simple questions and engaging customers with offers can be effective.
5. Chatbots Allow Brands to Offer 24/7 Customer Service Support: Customers are happy to get the information they need when they need it. But a customer representative will most likely not be present all the time. A chatbot is always there and very active at every time of the day ready to be engaged.
6. Chatbots Reduce Human Error: One of the reasons we use chatbots is because we want to have time for other things while we allow something else to do our work for us.  Chatbots are designed to have access to enormous information that can help them answer your customer’s questions accurately.
7. Provide Options for Efficiency: Chatbots are not fully efficient as they are still in their early development stage. It’s wise to create options for efficiency by adding possible answers to a particular question that the bot doesn’t fully understand.

If your chatbot software allows you to add a customized welcome message, on-session personalization, you’ll see a huge engagement. When a chatbot is good at what it does, then the customer walks away with a better experience for having used it. 

Wednesday, May 15, 2019

How to grow your Telegram group for ICO ?

Telegram is one of the highly used and important social media platform and community building channel in the crypto world. Growing on the telegram takes a lot of time money and efforts. Telegram is the platform offers shortcuts that many other platforms do not offers making it more effective. In the world of cyberspace, telegram became an essential part. Although it is very easy but requires efforts to be on Telegram due to the biggest group in the space.  Telegram is the platform having only the niche crowd and thus it provides good return values and active chat to the investors.  Being an active member of the Telegram community and grow your audiences it required to set up a group and make your group grow. For making more people aware of your Telegram group, it is good and important to add a link of Telegram on your website, blog posts and other public profile you are having on the internet. Adding people to the Telegram group is an effective way to grow your group. It is good that you will follow all the guidelines under the Telegram group to get prevented from the scam, ban, etc.

Herewith sharing some tips to grow a Telegram group :
1. Always try to build a personal relationship: Realize people that they are dealing in their home place, make them feel that they at home. Your Telegram community would be a place where they can discuss and share project-related items, and many other personal things. Try to be a digital friend with people from different places and the countries. Personal relations also helps you to create a good reputation with the community members.
2. Share insights and new information:
New investors are always hungry for new information relevant to the market's prospects.  Don't make them wait too long for new information, announcements, etc. Be active and informative try to participate in communication in a positive way, avoid scams and negative communications. Never be a silent member in the group, along with avoiding over activities which are meaningless.
3. Launch A Contest And Questionnaires: To be the interactive and increasing interest of the people in the community you must organize contests and the questionnaire with some good rewards and point as to build more interest for the people. One can notice and for sure track the increase in the growth rate of the ICO campaign after introducing a particular contest and rewarding activity.
4. Share new thoughts and information: People in the Telegram is very techno-friendly and always looking for some good and new information. As every new engagement in Telegram community is countable. If there is a lack of new information, always try to ignite the communication. Make it is interesting for people and community members.
5. Maintain quality and answer all the question: Do not welcome every member and people, always try to maintain the quality of your group, avoid fake users. Other members will appreciate your efforts in channels as more good it will be communication and active. Always try to answer all the questions coming into the group. Be answerable for unique and quality based queries. It matters a lot if you answer all the questions.  It creates a feeling of care and trustworthy relations.
6. Be A Listener: Be a good listener, it can be a good and valuable thing if you having the quality to listen to other members, apart from always be questioning. Your community is your biggest shareholders and thus it is important to take their opinions as it does matter a lot.
Airdrops paid marketing, referral programs, influencer, social media, community outreach programs are the major marketing tactics to drive growth for your Telegram community.
Growing a Telegram channel is the process requiring efforts. As there will be more people getting engaged in your community faster it will be growing. Try to follow more people as in the networks the rule effects is that followers beget followers. An active social presence represents the sign of a valid enterprise and is the sign of a reputed organization. An effective Telegram work strategy will help you attract more potential and loyal investors and increased growth chart.

How to do effective ICO Community Management

As an ICO community manager preparing an ICO community marketing strategy is always difficult due to a big process included with answering many questions in a highly appropriate way so that you can save the company and campaign from unwanted legal issues.

The company needs to hire quality resource and manpower into generating a successful campaign. And effective communication by an ICO may lead your business to gain high advantages in growth rates. For the right participation in the community, always hire ICO which are smart, proactive and have the ability to participate vigorously.

ICO Community management is emerging as a big challenge due to different time zones, channels, a different type of people and interests. And here on these channels, every single user coming is a potential investor for you. Thus, and ICO community manager must be impactful in all the condition and should be capable enough to handle all the types of communication under the community.  How fast you will answer in the community, the same way you will be putting a remark in the mind of investors. The more active you are on this channel in the same way you will generate your credibility in the community members. And all the efforts of your ICO community managers with effective community management helping you to bring investors for your business.

It is always a good option and opinion to hire someone from the community as they will be having an accurate idea about the cryptocurrencies and can help you. ICO community managers should have communication which is credible and authentic. While you see effective community management you will be finding that your ICO is participating and dealing all the matters and different channels very quickly, answering so many questions in a day and have very active participation in the group. Always before creating an effective communication try to ensure and hire an ICO manager which is very affordable and effective in communication. As into this fast-growing digital space, it is important to be very smart to follow the track of competitors as ICO market is just too big to rest.

If your community managers are organized and have strong knowledge about the community channels along with the features and how to handle personal messages, pinned messages, spamming and blocking it will be highly beneficial for increasing brand value for the business/product/business. It is very essential to have good communication skills, along with written and verbal skills in different languages and grammar. It would be really a great advantage if as ICO you can handle queries from multiple languages. One of the important levels in the crypto market is that the ICO community manager must have knowledge and interest in a particularly relevant topic, it could be anything.

For creating a better atmosphere in a community happy and growing it would be really good to act through communication rather than reacting. Always try to avoid conflicts and unwanted communication creating disputes. Community manager always requires to work constantly as an investor and members can go through your history and if they found you improper in replies and communication, it can be signed to lose a potential customer.

As a company always provide detailed information to the ICO managers with all the relevant things including team, ICO, and partnerships. This will generate positive and reliable information and will open the way for future communication ahead.
Select the right channels :

Effective and impactful communication starts from the community or channel you are participating. It is not difficult to sign in a particular channel rather than maintain all the channels you are participating in. Mentioning two platforms through which it is good to generate direct communication as on twitter one can use hashtags and on the telegram has the facility to pinpoint on every message. Both the platforms are a great place to draw attention from the investors based on different topics and communities. There are so many channels and platforms are available apart from these two but these platforms are not recommended due to so many scams.

To generate an effective community management system it can be said there are so many things which need to keep in mind and can not be avoided. Build a strong base in the community from the time when you start doing an ICO, it will help you at the time when there is some strong, relevant and serious communication. ICO community managers must be sincere, experienced and knowledgeable. Maintain clear communication with bounties. Be ready to tackle all the situations either it is criticism, feedback, good news, bad news adapt your own strategy to build a successful community in the community in ICO community management.
   

Monday, May 13, 2019

ICO related claims and insurance :

ICO’s and blockchain tend to pretend as a disruptive technology. Some argue the contrary that blockchain is a technology which has the potential to create a new foundation for the economic and social system. This argument for Blockchain technology can be proven as uncertainty in the ICO world space specifically for startups and the low financial business. Is it possible that companies participating in ICO's are getting insurance and protected for another part of their business?

Blockchain and ICO's are two different things while it comes t the insurance of such type of commodities. We are mainly focused on ICO's work process where financial scenarios get completely changed in term of tokens, digital coins, and third-party buyers via blockchain distributed ledger. No conversation and communication about insurance for an ICO can get completed without regulatory information.

While there are flashes of optimism in many statements from officials speaking about blockchain technology, more often the focus seems to be on the potential for fraud, money laundering, and other criminal activity. So no conversation about insurance for an ICO can be complete without discussing the potential regulatory intervention.

D&O insurance for an ICO: This kind of insurance for ICO is designed specifically for directors and officers. This insurance policy is designed for providing claims to the shareholders and the regulators and others which are related to the securities.
Crypto theft and crime insurance policy: Do you ever thought that crypto theft is possible or not? Is that unique risk as digital theft can be faced by cryptocurrency. Any of the digital company having so valuable stockpile or properties may have the chances of the property being stolen. The insurance market has responded to this risk and to save ICO companies from these challenges.
Crime coverage: Digital currency may also have a risk of theft including social scams, due to the unique nature of the cryptocurrencies, have typical crime policies may not specifically cover the loss. There should be certain laws and regulations to cover these exposures.
Some other key coverage: Apart from these two major insurance policies from D&O and crime insurance coverage. To get protected yourself from traditional exposures required for running a business, one must have to cover in place including general liabilities, cyber liabilities, and other liabilities in terms of companies security and insurance.

“Securities” subject to state and federal regulation: one of the most primary focus is for evaluating that cryptocurrency tokens at issues for securities, subject to state and federal regulations. And thus assuming coverage is available. Till the time when coin offerings are exempted from the registration, companies will look in the public company D&O forms which coverage for securities claims and generally harder to place subject to underwriting requirements.

Apart from mentioning clear evidence of risk: Some of the information available about the loss faced by crypto startups due to the certain mentioned reasons. State securities regulators sending cease-and-desist orders to crypto companies on the grounds that they’re issuing or trading securities illegally.
Uncompleted ICO’s generating class action lawsuits from prospective token buyers. The SEC launching a massive investigation into the structuring of ICO’s. Thefts of cryptocurrency getting bigger and bolder. While it comes to the insurance policies companies considering ICO's have to walk a fine line. They should use best efforts to protect to comply with the relevant laws.
It is very important for any of the companies, to get secure and protected in terms of insurance and other liabilities for securities. And thus it is important to hire an appropriate company to save you from cryptocurrency risk.

Always select and retain a good broker, For an ICO services provider's insurance policies it is important to select an insurance broker having deep knowledge, experience and expertise in cryptocurrency exposures. Your insurance brokers must have the skills and ability to protect you from the risks coming in the way of business.           

Bounty management campaigns for ICO

Bounty campaigns are marketing tools highly used for running a successful ICO campaign. People participating or bounty participants get paid for the project tokens for their special activities on social media and other community management channels. Bounty management of bounty program comes from the online gaming system which has been given to a player for achieving certain goals. While it comes to the ICO campaigns bounty management used by blockchain startups for competing for a large range of tasks at the cost of the tokens. Apart from rewarding on the individual activities as of social media, press releases, SEO, etc. ICO team can benefit after achieving a certain goal by running a successful marketing campaign under the bounty management program.

ICO is the community management process used for cryptocurrency crowdfunding markets, in the case when there are not suitable funds available for the different marketing process, one can not pay for promotion, they lack the support of investors. Bounty management is a great solution for such type of situations. In this process, the team is rewarded after achieving project tokens, helping all the participants at the time when the token comes from the exchange platforms.
Bounty management and programs are one of the essential tools for a support base to reach out the various potential investors. Cost of the bounties depends upon the startups and the different business types, members of the blockchain communities

While it comes for Bounty management there are two different types of programs :
1. Pre ICO bounties: These bounties are generally focused on marketing activities and community building on different platforms and the channels. The whole purpose of this process is to build and promote a brand seeking support from the social media and internet for the particular ICO. It has actually meant to make people aware of the coin and the platforms. Pre ICO bounties are included with YouTube Videos (Creating & editing) and social media promotion. Publishing all type of content for websites, newsletters, blog, and other content sharing platforms. White Paper translation, infographic creation, and Bitcointalk signatures.
2. Post-ICO bounties:  Purpose of these bounties is to be focused on improvising blockchain's project or services. Main responsibilities of the post-ICO bounties are included with platforms bug fixes, translations, community management product improvements and suggestions. These bounties are responsible for the growth of blockchain's project or services.
All the blockchain startups for achieving a good success need to utilize any of the program described above. Pre ICO programs are generally designed for small projects having small funds. These are a great way to spread information and building a brand while saving money.
Blockchain startups can hire bounty managers on different competitive costs as per the market scenario. Herewith mentioning some of the bounties arranged from largest to smallest payout :
- Bug fixes
- YouTube video creation bounties
- Marketing material creation: articles, promotional pieces, content creation, etc.
- Airdrops
Social media bounties: Facebook posts, likes, shares; Twitter posts, re-tweets, likes; Instagram posts, etc.
Bounty campaign management is the process which requires quick and appropriate feedback on the various group chats you are involved in to as of telegram, Bitcoin talks etc. A slow response in the bounty hunters can turn your project into fraud and not trusting factor creating panic and creating the worst conclusion for your project. This is what investors searching in any project they are dealing into a crypto community. Hiring experienced bounty managers can deal with your projects as they carefully consider the requirement of the project and the token they are offering.  There are so many crypto investors which have been proved failed due to the lack of good bounty managers. It is really a task requires efforts and lots of skills to be trustworthy, and reputed members in front of the investors. The broader your coverage more you will be reaching to the potential investors. And thus bounty management is the process to deal with more languages and the websites plus whitepapers translated into. Bounty management is unique and a good translation.

Let's sum up the certain important points to consider for a successful bounty management process including tests and trials, the topic for bounty management, active news feed and the suitable feedback time. Bounty management is a really unique tool and it is very helpful for solving many problems in short times and to broaden your ICO coverage. It increases engagement in the crypto community.           

Sunday, May 12, 2019

ICO PR Strategy Does it requires Community Management?

As it is known to all of us, that the biggest and very important thing for the "token" is to launch ICO community management campaigns. Anyone thinking to launch ICO your coin PR strategy would be one of the most important things to consider. There are so many points which need to be considered for advanced community management building. It is very important to take care of your ICO community management strategy under the crypto community.  Your ICO PR team should be capable enough and able to manage all the social channels to accomplish the goal on which you are working for ICO community management. Let's discuss certain important points and tips which need to consider for a successful ICO  PR strategy.
1. Always announce ICO in Telegram and Slack and other social media platforms: These are the two most important channels and the tools which are used for internal communication under a crypto community. It can prove as one of the great communication media for your team members and founders along with the rest of the community. These channels are the important social channels and need to be monitored on a daily basis, always be clear in communication and try to answer all the questions on time. Try to increase followers and build strong community management under social channels.
2.Reddit for Crypto :
Use Reddit for Crypto: One of the biggest advantages of using Reddit as a platform for social media is it is free and allows to share content which is very good in quality and people can vote and share their views for that particular content. This is one of the more important channels in your coin PR strategy and to create quality relationships with the crypto expert. Create subreddit got your ICO strategy and for your ICO project with the relevant name of your ICO strategy.
3. Steam-it: It has come up with a new and highly used platform when it comes to the popularity which happens to be based on the Blockchain. This very detail makes it quite popular among the crypto community. Factor affecting esteem it shortens the bridges between blockchain PR with social media. Allowing hashtag features which are in trends. So if you want to make that happen a good way to start could be writing a smart #introduceyourself post. Other very popular topics are #Bitcoin #Blockchain and #Cryptocurrency which shows how active is the Crypto Community in this platform.
3.Bitcointalk: The Forum for Crypto-Geeks: For ICO community management Bitcointalk has come up with the forum for crypto-geeks. Bitcointalk can be one of the most important places for ICO's to announce themselves. Make sure your community is aware of with this. Make your profile much attractive as your audiences will take interest in this profile. Try to be a focus on the potential customers and investors as they will understand it very clear why the token will gain the value along with the success of your company. Be active share news, information and press releases and detailed information about your team.
4. Twitter, Facebook, and other social media: Twitter and Facebook are the platforms which attract mainstream audiences and it is very important for ICO pr strategy to be available on Twitter and Facebook.
Every ICO project requires supports to be successful. Importance of community building for ICO marketing has not given much of the emphasis till the point. It always requires to adopt a great business plan along with the perfect ICO PR marketing strategy to be applied. The first step therefore before you even think of launching your ICO is to find a very strong community and build your currency around it.
Social media platforms are important to gain funds and to reach out to an unlimited number of audiences available in the world of crypto community management. Crypto world is growing fast and thus the crypto community is growing. Spreading PR in your community plays the most important role in ICO community management.  Thus community PR is more strategic and inexpensive methods under ICO community management for gaining publicity. If you build a bigger community for your ICO PR, then you have a higher chance of success.           

Ways To Optimize And Promote Your ICO Marketing

Crypto community and transactions which are regulated within the community have been growing very fast. The good thing about this is ICO crypto community has the opportunity to raise the funds, on the other hand, there is a huge competition before getting the chunk of the community. Even in the most saturated industries though, there are strategies that can be used to stand out and position a company’s products and services to acquire market share. When it comes to ICOs marketing strategy would be the biggest cons that you will meet your fundraising targets or not. Here are mentioning some of the tips from cryptocurrency innovators and business leaders to implement for optimal results: 
1. Maximize customer data: All the data which you have collected about your customers can be very beneficial when it comes to optimizing the overall marketing efforts. As your customer data gets maximize chances of generating leads will become more. Process for increasing the data of your customers would be included with posting advertisements, social media email marketing, and other systems ensuring you to get connected with so many people and to communicate with them. ICO investors market never offers a new source of capital.
2. Build the community which is more engaging: Try to build strong communities which can bring more potential customers and people to you. Some of the community building sites are included with Reddit, Telegram, Twitter, Medium, Discord, Whatsapp and another social network. Always share the information for the company's process and answer all the queries coming into the group. Be an active communicator. The more active and engaged community helps you to build trust, reliability and insist investors to invest in your ICO.  Thus it is always recommended to hire a professional handle all your social media for ICO community management.
3. Always use top-notch marketing strategy: Always try to implement high-quality marketing material as to avoid fraudulent with the fake investors. In all the way your marketing strategy must be accountable and trustworthy. Always try to revamp your marketing materials, keeping your community engaging and usable information for the participants. Try to maintain quality over quantity.
How to promote ICO?
ICO is the process named for initial Coin Offering meant to raise funds in cryptocurrencies, it is the process of selling part of cryptocurrencies in exchange of bitcoin and legal tender.  Always need to adopt an effective ICO marketing strategy to promote the ICO and enable it to reach its target market.
1. Design and develop a great website: In the digital marketing world,  a good website can act as the foundation of any business and plays a very important role in the ICO marketing strategy of any of the business. Before launching ICO make sure that website you are using is well optimized. Make a website which is very informative and easy to navigate. Try to create a simple website, as more of the unnecessary information for a website can be harmful to ICO marketing campaign.
2. Share ICO project information on the website: Make sure that all the information of your ICO project is available on your website. You can use a call to action on your website where investors can invest in the presale.
3. Promote ICO using Social media: Social media is one the most valuable tool in promoting any of the ICO marketing campaigns. Success and failures of any ICO depend on how you communicate and represent yourself in the cryptocurrencies. ICO marketing using social media channels can gain more popularity and potential customers, investors. Try to utilize social media marketing using various social channels for building large and good communities. 
4. Target the right audience: Apart from working only to gain popularity, it is important to try to focus on markets and the right prospects. As it is really expensive to spend money, time and resource for making meaningful conversions. So always work and try to target the right audiences and specific group of customers. Segmenting the group of right audiences will help you in selecting the right marketing campaigns for each community group. And on the results, you can realize the better conversions.
Right optimization and promotion of ICO marketing can turn in to a big profit for the organization in terms of big capital gains.

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