Wednesday, May 29, 2019

Best practices for conducting a Successful Bounty Campaign

For an ICO using blockchain can be fully functioning for products and services. As the cost associated with conducting huge ICO's are too large. And thus the role of bounty marketers comes in the action. It is possible that the ICO team is having good ideas, but due to the lack of a strong financial background, they might not able to publish their PR. Bounty campaigns work as a marketing tool for the ICO campaigns. Bounty hunters or the participants get paid with a token for the posts they are sharing on the social media. They are paid for the specific activities running on social media as of sharing content, translations and increasing followers.

In this scenario, bounty campaigns provide great support for the ICO crypto community. People who participate in Bounty Campaigns are referred to as Bounty Hunters.

People who are actually working for managing a bounty campaign and participating under bounty campaigns are referred to as Bounty hunters and they have some specific tasks and objectives as of :
- Reach out to more people in the crypto community and inform them about the ICO
- Reach out to more people in the industry pertaining to the ICO and inform them about the ICO
- Create a positive sentiment around the ICO in both the communities.
- Motivate people in both the communities to participate in the ICO.

Rewarding process in Bounty campaigns is different on the basis of tasks. Herewith sharing a list of certain important thing need to consider while conducting a Bounty Program.

1. Bounty Campaign Timings: Always start Bounty Campaign on time and, as it is good to start it before 20-30 days before the ICO. It will provide Bounty Hunters to leverage the market and expand the ICO networks and the supporters.
2. Limited coin reserves for the Bounty Campaign: A standard percentage of coins should be reserved which can change as per the requirement of the project. The high value of coins may suffer when bounty hunters dump their coins in larger markets.
3. Design a comprehensive Bounty campaign: A successful Bounty program includes all possible modes to target cryptocurrency markets. Including social media platforms and channels like Telegram, Social Media Platforms, Medium, Reddit, Twitter, etc.
4. Managing Stake: Always manage sub-campaigns with the right proportion of each stake. Sub-campaigns such as Facebook, Twitter, and Telegram usually see participation in great numbers and thus it is very important to share and allocate the right numbers of stakes to the campaign managers.
5. Right Promotion Strategy On All The Channels: Always be an active member always creating a buzz in the ICO community. Try to promote and participate equally in all the channels you are involved in to. An effective Bounty Campaign should have good communication and promotional strategy across all the channels.
6. Hire a dedicated Bounty Manager: It requires time and efforts to manage a Bounty Campaign. Track the activities under Bounty Campaign. It will be easier for you to divide the token to the participant who has completed more of the tasks and run a successful campaign.
7. Maintain Tracking: Always try to maintain a record and sheet for all the participants. As on a single time, 100 of campaigns are running, and it will be beneficial to maintain a Google Sheets where Bounty hunters can share their tasks and activities. This will save time and unnecessary trouble in calculating stakes earned by each participant. For managing a good and successful Bounty management process it requires to post quality content for masses as to get accepted with the ICO team.

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