Friday, June 21, 2019

The concept of Initial Coin Offering (ICO) and how does it work?

ICO ( initial Coin Offerings) is the process of creating digital tokens and selling to the public by exchanging other cryptocurrencies. Referred to as ICO is the mechanism applied for fundraising in which new projects sells cryptocurrency. Similar to the IPO process where investors purchase the share of a company. Within the Blockchain community, ICO's has become a highly discussed topic. There are different types of arguments comes for the Blockchain community for tradition funding model.

The public can take interest in tokens may be because of these two reasons :
1. Token with inherent benefits allowing users to access services.
2. Benefits will generate an increase in demands and will raise the market price of the token.

ICO's are easy to structure as it is using many advanced technologies which abstract various development process for creating cryptographic assets. ICO is one of the types of digital crowdfunding, and it helps startups in different ways to raise the funds and bootstrap the adoption rate of a particular project. It is also beneficial for buyers perspective as it gives them access to the services access and token's appreciation. This profit can be realized any time by selling the token on the exchange. The financial market has been changed recently. In this era, one change is the introduction of ICO's.

What are the ICO tokens and Smart Contracts :
A token represents the value of something in exchange. As of properties, gold, house, etc.  These tokens are not implicated in Blockchain technologies are available for the transaction in cryptocurrency only. The application used by tokens is called smart contracts. These applications are prepared by developers and coders.

Companies which are startup level entrance to the ICO process by establishing the blockchain rules and the protocols at which data is announced. Then after for the creator, the next step is to start with the data mining for coins which are sold during the ICO.

Process how ICO works are included with :
1. Pre-announcement: This is the first marketing step, with the vision for future projects sites by cryptocurrency investors. Here creator is referred to as the one who prepared white papers and presentations. After circulating the white papers, the company gets an idea of whether the investor is interested in the project or not. And helps investors to draw a final business model.
2.Offering: The offering is the final version of white papers, setting up the completion of a project that why a particular company is entering into ICO? Offer will outline the details of the project, related to capitals, project timelines, etc. Provides with the financial instruments sold during ICO in terms of tokens. After signing the token, ICO marketing gets started and date of start would be announced.
3. Marketing Campaign: ICO marketing campaign is the key to raise the funds and capitals.
Marketing campaigns are managed to build an effective community. In the ways to gain more tokens from the investors and it has a different strategy for these kinds of campaigns running ICO cryptocurrency market. After completing the successful marketing campaign, it is the time to exchange the value of tokens exchange for investors.

Rules for ICO companies for generating token will be in these two different ways :

- Collect the complete information from the offers what you have outlined, specific capitals, etc, and divide the token between investors on the basis of investments.
- Another way is alternative tokens are sold on the exchange of the cryptocurrencies which means tokens should be released on the number of exchange.

How one can join ICO (Initial Coin Offering).
1. With the growing worlds of social media, there are so many sites including Reddit, facebook BitCoinTalk are available which allows and lists the Initial Coin Offers (ICO's).
2. To invest in ICO first and the foremost step and to set up a cryptocurrency wallet it is important to understand the interesting launch by a particular company.

Apart from discussing the ICO's basis, of course, there are certain pros and cons of ICO's. As it gives new opportunities to the new projects, avoids unnecessary paperwork, helps in building strong communities, provides benefits with the incentives, early access to the new tokens.


1 comment:

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